Feel thepowerof Barça.
One of the world's most loved brands, now in a can.
We turned the crest into a business — you turn it into sales.
The product

Original
Timeless taste. Pure energy.

Watermelon
Fresh energy. Clear focus.

Red Grape
Bold taste. Pure drive.
The classic energy format — already familiar to every shelf, fridge and warehouse.
Produced in Poland under EU food standards — with export documentation any importer knows.
Caffeine, sugar and labelling meet the rules of your market — the product adapts where regulation requires it.
The crest sets the price: a brand like this doesn't compete on discounts — premium at launch, and every day after.
Feel the power
of Barça
Why it sells
You win the listing. The brand wins the sale.
Noticed
Shoppers don't study shelves.
Their eyes find the familiar and skip the rest.
Picked up
A new drink from an unknown name is a gamble.
A new drink from a name they know is a discovery.
Bought again
Trust sells the first can.
Taste sells the rest.
Research first
The full research is reserved for partners.
Who's behind
Barça Energy Drink is brought to market by New Era Licensing & Merchandising (NELM), holder of the official FC Barcelona licence for energy drinks — worldwide.
NELM works shoulder to shoulder with New Era Visionary Group — FC Barcelona's official telecom and the company behind the Barça Mobile app.
How it starts
Enquiry
Tell us who you are and which market you cover — the form takes five minutes.
Straight to terms
The numbers are already on the site — the first call is about terms and volumes.
First order
You sign, we schedule — and you know when it ships and when it lands.
On the shelf
Launch day comes equipped — displays, stickers, banners, all print-ready.
Bring Barça Energy Drink
to your market
Your market is studied, the plan is ready — it's time to activate it.